Close Menu
  • Support Us
  • Newsletter
  • News
  • Features
  • Interviews
  • Reviews
    • Video Games
      • Previews
      • PC
      • PS5
      • Xbox Series X/S
      • Nintendo Switch
      • Xbox One
      • PS4
      • Tabletop
    • Film
    • TV
    • Anime
    • Comics
      • BOOM! Studios
      • Dark Horse Comics
      • DC Comics
      • IDW Publishing
      • Image Comics
      • Indie Comics
      • Marvel Comics
      • Oni-Lion Forge
      • Valiant Comics
      • Vault Comics
  • Podcast
  • More
    • Event Coverage
    • BWT Recommends
    • RSS Feeds
Facebook X (Twitter) Instagram
Support Us
But Why Tho?
RSS Facebook X (Twitter) YouTube
Trending:
  • Features
    The First Descendant Season 3: Breakthrough keyart

    The First Descendant Season 3 Looks Like A Gamechanger

    05/11/2025
    Mafia: The Old Country promotional still

    Everything We Know About ‘Mafia: The Old Country’

    05/08/2025
    Sunderfolk Phone Players

    10 ‘Sunderfolk’ Tips To Help You And Your Party Thrive

    05/02/2025
    Bob in Thunderbolts But Why Tho

    ‘Thunderbolts*’ Visualizes Depression As Only A Superhero Movie Can

    05/02/2025
    Games to Play After Expedition 33

    5 Games to Play After Beating ‘Clair Obscur: Expedition 33’

    05/01/2025
  • Star Wars
  • K-Dramas
  • Netflix
  • Blood of Zeus
  • MCU
But Why Tho?
Home » Previews » HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

HANDS-ON PREVIEW: Face The Horrors Of War In ‘Ad Infinitum’

Jason FlattBy Jason Flatt06/02/20234 Mins ReadUpdated:02/26/2024
Ad Infinitum — But Why Tho
Share
Facebook Twitter Pinterest Reddit WhatsApp Email

Prepare to face the horrors of war in Ad Infinitum, a WWI-set horror game developed by Hekate and published by Nacon. Awaken after a horrific encounter in the trenches to a dark and terrifying house where the voices of mothers and children haunt you, and everything is uncertain. You’re thrown right into this world with only notes strewn around the house and flavor texts to help the player discern who you are, what is haunting you, and how to navigate the circumstances you find yourself in.

Ad Infinitum relies on two things primarily to drive your immediate fascination with the game and uncover its truths: good puzzle-solving and atmosphere. The game’s mechanics are simple and familiar. You meander around the house to start the game, looking for clues, objects you can pick up, and what to do with those objects as you find them. The house is big enough that you’re not going to solve its puzzles instantly but compact enough that you won’t be backtracking long distances or getting lost going in circles, either. The text attached to various objects and the objective screen in the pause menu give just enough of a clue as to where to search or what to do next without giving it all away.

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

Get BWT in your inbox!

Subscribe to our weekly newsletter and get the latest and greated in entertainment coverage.
Click Here

The house itself is also sufficiently creepy. I’m not a horror guy, and I didn’t find myself too skeeved out at any point, but there were a good few jump scares that got me, disgusting moments that left me slightly unsettled, and a whole lot of dark and foggy corners. At no point in my two hours of play was I anything but completely engrossed. The atmosphere kept me too anxious to ever lose my focus while the gameplay had me moving through the experience so seamlessly that I hardly had time to think about how creepy things were getting as they went on.

The house in Ad Infinitum serves as a bit of a hub in between levels where the player uncovers more about the family the game is focused on, while the “levels” will take players out into the heart of the war to come face-to-face with demonic representations of its many horrors. The first level that I got to play had me wading through the trenches and hiding from hunger monsters that would come straight for my face in a graphic and terrifying fashion if they heard me approaching. They represent the literal hunger of the starving civilians and soldiers that war engenders, as well as the depravity and desperation that war can drive anybody to contend with.

Ad Infinitum Mother — But Why Tho

All of the hellish creatures featured in Ad Infinitum represent the unique monstrosities of WWI and the way it rapidly ushered in a modern era of war and violence. While the monsters demonstrate some of the ways society was scarred forever, the same themes reflect onto your journey through the house as you learn about the various family members and how the war destroyed their personal, emotional, and financial well-being. I appreciate the two-pronged approach to analyzing the atrocities of war through metaphor and horror.

The greatest horror I experienced comes from the main “boss” of the first level. This masterfully designed and terrifying mother-like creature crushes the hunger creatures instantly and will mortify you at every turn. I enjoyed how the game had me using completely different skills and tactics during this part of the experience compared to the house. I was crouching around, running from demons, avoiding making noise, and finding solutions to puzzles in a more linear, section-by-section fashion than the more open grounds of the house. Death was inevitable at certain points, but waking back up always offered a chance to notice things from a different angle and rarely required too many attempts to nail. However, there were certainly some rather challenging sequences.

Ad Infinitum is a deeply atmospheric and engrossing examination of the horrors of war through a fun but fairly challenging and complex horror metaphor. The first few hours I got to experience were completely captivating and promised even creepier and even more intense challenges as you come face-to-face with the many horrors of war.

Ad Infinitum is scheduled to release on Xbox, PlayStation, and PC is available now.

Share. Facebook Twitter Pinterest LinkedIn WhatsApp Reddit Email
Previous ArticleREVIEW: ‘Skip And Loafer,’ Episode 9 — “Drowsy and Peppy”
Next Article REVIEW: Get Down With ‘Mixed By Erry’
Jason Flatt
  • X (Twitter)

Jason is the Sr. Editor at But Why Tho? and producer of the But Why Tho? Podcast. He's usually writing about foreign films, Jewish media, and summer camp.

Related Posts

Riftbound League of Legends Card Game But Why Tho

Riot’s Physical League of Legends Card Game Is All About the In-Person Experience

05/11/2025
Final Fantasy Set key image made of different highlighted cards

MTG Final Fantasy Set Final Preview Is Showstopping

05/10/2025
Marathon Alpha Impressions

‘Marathon’ Shows Promise With Its Alpha But Still Needs Improvements

05/05/2025
OMUT

‘OMUT’ Is A Brutal And Bleak Game You Can’t Put Down

05/01/2025
Dune Awakening

Planetologist And Survival Depth Shine In Dune: Awakening’s Final Preview

04/25/2025
Palia Elderwood DLC Expansion demo still.

Palia’s Elderwood DLC Is The Perfect Time To Jump Back In

04/15/2025
TRENDING POSTS
The First Descendant Season 3: Breakthrough keyart Features

The First Descendant Season 3 Looks Like A Gamechanger

By Kate Sánchez05/11/2025

At PAX East 2025, NEXON previewed the groundbreaking mega-update for The First Descendant Season 3: Breakthrough.

The Devil's Plan Season 2 key art
4.5
TV

REVIEW: ‘The Devil’s Plan’ Season 2 Is Off To A Rough Start

By Charles Hartford05/07/2025Updated:05/07/2025

The Devil’s Plan Season 2 challenges its contestants to outsmart and outmaneuver each other. Unfortunately, it does so in pace grinding ways

Razer Joro product image
9.0
Product Review

PRODUCT REVIEW: The Portable Razer Joro Is A Travel Gamechanger

By Kate Sánchez05/08/2025Updated:05/08/2025

Reliable and uncompromising in its gaming features on the go, the portable Razer Joro is a travel gamechanger.

Black Women Anime — But Why Tho (9) BWT Recommends

10 Black Women in Anime That Made Me Feel Seen

By LaNeysha Campbell11/11/2023Updated:12/03/2024

Black women are some of anime’s most iconic characters, and that has a big impact on Black anime fans. Here are some of our favorites.

But Why Tho?
Facebook X (Twitter) Instagram Pinterest RSS YouTube Twitch
  • CONTACT US
  • ABOUT US
  • PRIVACY POLICY
  • SUBSCRIBE TO OUR NEWSLETTER
  • Review Score Guide
Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small contribution.
Written Content is Copyright © 2025 But Why Tho? A Geek Community

Type above and press Enter to search. Press Esc to cancel.

But Why Tho Logo

Support Us!

We're able to keep making content thanks to readers like YOU!
Support independent media today with
Click Here